Buyers find the home they purchase primarily by looking on the internet and by asking real estate agents.

In our market area, over 95% of buyers start the home search online. An agent with an excellent internet marketing program is your best path to a quick sale.



Buyer Profile

95% start shopping online

87% financed their home

37% were first-time buyers

73% purchased single-family homes

9% purchased townhomes

76% used savings

Seller Profile

93% reported that their home was advertised online

88% used a real estate agent when selling their home

60% reduced the price at least once

40% offered incentives to attract buyers, most often with home warranties and closing costs